The Art of Storytelling I have recently been asked about my storywriting skills which has got me thinking. What makes a good story? Ask...

It always amazes me how people spend £1000s on design but refuse to spend a penny on copy. The text is your message! It is what sells...

Everything you have ever done has started from one thing: an idea. Only 2 things can happen to that idea, it will either fizzle or...

Look at these 2 examples. Which one is more compelling? 1. My laptop has 8GB RAM, 256GB SSD, and has a 14inch display. 2. My laptop...

Starting a business is costly. You have spent so much time, effort and money on forming your business, learning new skills, and building...